THE FAIRYTALE OF HOI AN
How many travel articles does Hoi An feature on? Countless. How many stories can this fabled old town tell? Countless. How many photos will you take of the gorgeous architectural blend? You guessed it – countless. And how many tourists are there in Hoi An at any given time? Well, you can see the pattern. Hoi An is Vietnam’s most successful tourism destination, and that’s largely due to the pristine (but minute) old town. Hoi An is one of the few port cities that survived the wars unscathed, making it a unique gem in Vietnam’s tourism crown.
Hoi An is like a fairytale – its charms extend beyond the imagination. This is an ancient trading port that sports European, Vietnamese, and Chinese architecture. You can drift from boutique artisanal shop to stunning historic house to picturesque café all before lunch. In the evening, hanging lanterns illuminate the streets while floating lanterns bring the river to life.
The old town is a dream, but Hoi An has so much more to offer, from funky beaches to exceptional food to vibrant countryside. Hoi An’s picture-perfect streets are unmissable, but it’s going beyond the old town that makes a trip here exceptional.